Week 10 Motion

This poster uses direction to imply movement. The arrows help indicate where the direction is facing. The stress of the angle also make the the direction feel as if it is going upwards into the sky.
Gestalt law causes the eye to connect the text and the arrows as one unit. As a whole it increases the impact of direction because a larger arrow is formed as the eye groups them together. Looking at the text alone, gestalt law groups them together and forms the shape of an arrow. So gestalt is being used to determine the direction.
The various scale of the text also implies change. The smaller text on the outer edges of that grouped text make it feel like it is fading into the background compared to the larger text. This is an illusion of depth motion.
If you look closely, you will also see that the angled/warped text implies motion. It looks as if inertia is occurring and as the text moves to the right, as if the smaller text is getting left behind and is following short after. This angle also indicates which direction the text is moving.

This poster implies movement also with direction. The diagonal lines create movement because it directs the eye left and right as we read down, starting from the top right. It almost seems as if this design wanted to lead the reader in a composition, or order of information. Don't know if that was the intention of the design.
These diagonal lines aren't connected, but with the laws of Gestalt, our eyes tend to connect them and link them with the text, allowing those lines to continue.
The various scales of text also implies movement or change - the small text feel as if it is farther away from the large text, which feels closer to the viewer